‘ALPSP’
Baverstock A and Bowen S, How to Market Books (Sixth edition, Routledge 2019)
‘BIC’
Blythe J and Martin J, Essentials of Marketing (Seventh edition, Pearson Education 2019) <https://ebookcentral-proquest-com.oxfordbrookes.idm.oclc.org/lib/brookes/detail.action?docID=5731459>
‘BookBrunch - Home’ <https://www.bookbrunch.co.uk/>
‘Bookseller.Com’ <https://oxfordbrookes.on.worldcat.org/oclc/1536810>
‘Börsenblatt’
Chernev A and Kotler P, Strategic Marketing Management (Ninth edition, Cerebellum Press 2018)
Johnson MJ, The Digital Pen : Navigating the Performance of Authorship in the Digital Age (Palgrave Macmillan, an imprint of Springer Nature Switzerland 2024)
——, The Power of Brand Ownership : Marketing in the Cultural Landscape (Cambridge University Press 2025)
Johnson MJ and Simpson H, Social Media Marketing for Book Publishers (Routledge 2022)
Kraus J and Revella A, Buyer Personas : Gain Deep Insight into Your Customers’ Buying Decisions and Win More Business (John Wiley & Sons, Inc 2024) <https://oxfordbrookes.on.worldcat.org/oclc/1437793427>
‘Livres Hebdo’
‘Logos’ <https://brill-com.oxfordbrookes.idm.oclc.org/view/journals/logo/logo-overview.xml>
Martin J and Blythe J, Essentials of Marketing (Eighth edition, Pearson 2023)
McGurl M, Everything and Less: The Novel in the Age of Amazon (Verso 2021)
‘National Literacy Trust’ <https://literacytrust.org.uk/>
Phillips A and Clark GN, Inside Book Publishing (Seventh edition, Routledge 2025)
‘Professional Publishers Association (PPA)’
‘Publishers Association (PA)’
‘Publishers Publicity Circle’
‘Publishing Perspectives’ <https://publishingperspectives.com/>
‘Publishing Research Quarterly’ <https://oxfordbrookes.on.worldcat.org/oclc/676866405>
R.R. Bowker Company and others, ‘The Publishers Weekly’ <https://oxfordbrookes.idm.oclc.org/login?url=https://search.ebscohost.com/login.aspx?direct=true&amp;db=a9h&amp;jid=PWK&amp;site=ehost-live>
Scott DM, The New Rules of Marketing & PR: How to Use Content Marketing, AI, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly (9th edition, John Wiley & Sons, Inc 2024) <https://oxfordbrookes.on.worldcat.org/oclc/1445900393>
Solomon MR and Russell CA, Consumer Behavior : Buying, Having and Being (Pearson 2024)
‘The Book Marketing Society’ <https://www.bookmarketingsociety.co.uk/>
‘The Booker Prizes’
‘The Bookseller’ <https://oxfordbrookes.on.worldcat.org/oclc/1536810>
‘The Booksellers Association’