This module addresses different strategic options for the international development and management of contemporary publishing organisations and explores models for the commercial exploitation of intellectual property rights worldwide, including: exporting, licensing and building locally. The module will cover the important aspects of copyright and moral rights, the sale of translation rights and co-editions and other subsidiary rights. Digital licensing and the protection of IP against infringement are also covered.

Lists linked to International Management of Publishing and Rights

Title Sort by title Semester Last updated Sort by last updated
PUBL7020: International Management of Publishing and Rights Semester 2 30/01/2024 14:16:19