This module focuses on the production and delivery of publishing products in a digital environment. It examines project management and workflow issues associated with the design and production of both printed and digital products. Particular attention is given to analysing and evaluating the changes that digital technology is bringing about to the ways in which products are developed and produced in the publishing industry. Key issues affecting the design and production strategies and business practices for print, ebooks, and web are discussed. Management skills such as planning, organising, briefing, costing and controlling a project from inception to completion are developed. Strategies and practices for international aspects of the publishing industry are investigated and the opportunities and constraints for the publisher are assessed.

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PUBL7017: Digital Production and Workflow Management Semester 3 15/02/2024 14:07:23