AOP News
See all AOP News →Breaking down barriers: Five ideas for more inclusive digital publishing
More content is being consumed digitally than ever before – but how inclusive is the digital publishing sector? We reached out to our Associate partners to get their perspective on what single, impactful step digital publishers could take to ensure that ED&I is baked into their organisation and to support the development of a more inclusive industry.
Published: 15 Apr 2024
ReadAOP and Deloitte Data Shows Growth in Subscription, Audio, and Sponsorship Revenues for Publishers, Offset by Drop in Display Advertising
The latest Digital Publishers’ Revenue Index (DPRI) from the Association of Online Publishers (AOP) and Deloitte reveals strong growth in subscription, audio, and sponsorship revenues year-on-year (YoY) for digital publishers, though overall digital revenue for Q4 2023 was down by 1.8% from Q4 2022, for a total of £174 million.
Published: 19 Mar 2024
ReadBy advertisers, for publishers: The client perspective on building effective partnerships
When AOP asked publishers where they see the biggest opportunity for advertising revenue growth in the next three years, around 75% of respondents selected ‘Direct Deals’. With third-party cookies winding down, publishers are leaning into the strength of their first-party data and consumer insights to partner with advertisers more effectively. But what support can publishers offer advertisers? The AOP reached out to their client-side judges for the AOP Digital Publishing Awards to understand what it is they’re looking for from digital publishers in order to improve the effectiveness of their own marketing.
Published: 18 Mar 2024
ReadIndustry News
See all Industry News →UK ad spend up 15.9% in Q3 2023 to £9.6bn
The latest quarterly data from the Advertising Association and WARC Expenditure Report shows UK advertising spend rose by 15.9% to a total of £9.6bn for the period July to September 2023. This marks the first time that advertising spend in Q3 has exceeded the £9bn mark, driven predominantly by a sharp increase in online advertising.
Published: 25 Jan 2024
ReadUK Ad Market Avoids Contraction in Q2 2023 through Growth in Online Channels
The latest Advertising Association/WARC Expenditure Report shows that the UK’s advertising market was marginally up (+1.0%) during the second quarter of 2023 – on a par with AA/WARC’s July forecast of 0.9% growth – to reach a total of almost £9bn. The latest figures show key online formats, including search (+5.3%) and online display (+5.8%) registered growth between April and June, alongside BVOD (+5.6%) and out of home (+4.4%), which continued its recovery from the pandemic downturn.
Published: 31 Oct 2023
ReadGlobal Publishing, Journalism Organizations Unite to Release Comprehensive Global Principles for Artificial Intelligence (AI)
Today 26 organizations representing thousands of creative professionals around the world, including news, entertainment, magazine, and book publishing companies and the academic publishing sector, released Global Principles for Artificial Intelligence (AI). A first of their kind, these pioneering Global Principles provide guidance for the development, deployment, and regulation of Artificial Intelligence (AI) systems and applications to ensure business opportunities and innovation can thrive within an ethical and accountable framework. The Global Principles for AI are aimed at ensuring publishers’ continued ability to create and disseminate quality content, while facilitating innovation and the responsible development of trustworthy AI systems.
Published: 06 Sept 2023
ReadMember News
See all Member News →New Privacy Sandbox Reporting Introduces More Transparency Into Performance
As we work with more publishers to begin implementing and testing new Google Privacy Sandbox solutions, namely the Protected Audience and Topics APIs, we’ve been asked a lot of questions about the APIs and how they will perform. Does ad spend decline on Chrome without third-party cookies? Is Privacy Sandbox helping to replace revenue, and by how much?
Published: 02 Apr 2024
GoReach, Women in Journalism and Reporters Without Borders launch joint campaign calling for better police response to online abuse
More than 100 leaders in media and journalism have joined Women in Journalism, Reporters Without Borders and Reach in signing an open letter calling for a change in police response to online violence against women in the industry.
Published: 08 Mar 2024
ReadBBC History Magazine celebrates its 300th issue with a special edition featuring a bumper 300 question quiz
BBC History Magazine’s February issue (out now) marks the 300th issue of the bestselling history magazine in Britain. The magazine is celebrating the landmark by asking historians to pose a series of quiz questions with categories covering everything from television and radio (David Hendy) to medieval animals (Hannah Skoda).
Published: 30 Jan 2024
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